Showing posts with label language. Show all posts
Showing posts with label language. Show all posts

Tuesday, August 17, 2010

New Concept: Code-switching

Was listening to the c'est la vie radio show on cbc today and they mentioned the term code-switching. Apparently we are a hotbed of it/for it.

Code-switching is a linguistics term denoting the concurrent use of more than one language, or language variety, in conversation. Multilinguals - people who speak more than one language - sometimes use elements of multiple languages in conversing with each other. Thus, code-switching is the syntactically and phonologically appropriate use of more than one linguistic variety.
Code-switching is distinct from other language contact phenomena, such as borrowing, pidgins and creoles, loan translation (calques), and language transfer (language interference). Speakers form and establish a pidgin language when two or more speakers who do not speak a common language form an intermediate, third language. On the other hand, speakers practice code-switching when they are each fluent in both languages. Code mixing is a thematically related term, but the usage of the terms code-switching and code-mixing varies. Some scholars use either term to denote the same practice, while others apply code-mixing to denote the formal linguistic properties of said language-contact phenomena, and code-switching to denote the actual, spoken usages by multilingual persons
From Wikipedia

Tuesday, December 22, 2009

Most annoying business jargon

as i'm not in a corporate office or business, these words didn't envoke frustration, however here they are...

"Learning" (the made-up, annoying noun version)

Like most educated people, Michael Travis, principal of Executive Search for Life Sciences, a headhunting firm, knows how to conjugate a verb. That's why he cringes when his colleagues use the word "learning" as a noun. As in: "I had a critical learning from that project," or "We documented the team's learnings." Whatever happened to simply saying: "I learned a lesson from that project?" Says Travis: "Aspiring managers would do well to remember that if you can't express your idea without buzzwords, there may not be an idea there at all."

"Full Service"

You don't work at a gas station from the 1980s, so why borrow the cliche? "If I hear one more professional describe their business as full service, I'm going to scream," says Deborah Shames, co-author of Own The Room: Business Presentations that Engage, Persuade and Get Results. "Does this mean your investment firm drops off dry cleaning and provides babysitters?"

more at Forbes